Α hilarious thing happened to me yesterday. A foreign photojournalist
asked me whether Greece has sold any of its islands in its effort to
reduce its debt. Before I answer he said “Oh yes, it has sold one
indeed. I’ve read a year ago that Apple bought a Greek island. And they
then renamed it after its operating system for iPhones!” [ie iOS]. I
started laughing and told him that this is not a true story but he
didn’t believe me. I told him that this was definitely some kind of
internet hoax, that the government can sell only small, tiny,
uninhabited islands and that the Greek island of Ios, which exists
indeed, has inhabitants who have been owning properties on the island
for generations and that they wouldn’t sell them collectively to Apple.
He understood the logical argument but he still didn’t seem eager to
believe me. “But I’ve read it somewhere, I’m sure about it!” he
insisted.
For the history of it, Ios is an island of 2.000 inhabitants in
Cyclades island complex. It has always been called like that – according
to Herodotus Ios is the burial place of Homer.
I posted this incident on my Facebook profile and kept laughing all
night with the comments of my friends. We noticed that near Ios there is
also the island of Milos (Milo in Greek is the word for Apple). We
imagined some smartphone competition with another Cycladic island,
called Andros (for Android users). And that IKEA might soon buy the
island of Kea. All real, inhabited islands bearing huge marketing
possibilities for the global brands. One of my friends spotted that the
Ios hoax comes from an April fools’ day joke of a Swedish website
(of Dagens Industri financial newspaper), published in April 2012. They
were even joking about Magganari, one of the islands most famous
beaches, being renamed to iBeach.
During our work with the photojournalist we interviewed a Greek woman
who was saying that the crisis is in South Europe only for the moment.
That the northern countries will soon have their own financial crisis
and all the goodies that come with it. And then I imagined Finland in
crisis. Desperate for cash to repay its debt and having its already high
suicide rate quadrupled by the economic turmoil. And then, the Finnish
state will decide to sell its province of Karelia to a Greek tobacco
industry who will liberalise smoking laws, allowing a fag even during
open heart surgeries.
Source: When the Crisis hit the Fan
No comments:
Post a Comment